Be Afraid: Verizon’s Supercookies to Merge With AOL’s Ad-Tracking Network

Be Afraid: Verizon’s Supercookies to Merge With AOL’s Ad-Tracking Network

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Verizon is merging its cellphone tracking supercookie with AOL’s ad tracking network to match users’ online habits with their offline details.

Verizon is giving a new mission to its controversial hidden identifier that tracks users of mobile devices. Verizon said in a little-noticed announcement that it will soon begin sharing the profiles with AOL’s ad network, which in turn monitors users across a large swath of the Internet.

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